BRANDING
SERVICES
Branding | E-commerce Website
ART DIRECTION: NARASULONG
GRAPHIC DESIGN : DU-GA.CO
UI/UX DESIGN : DU-GA.CO
WEB DEVELOPMENT : DU-GA.CO
PRESENTATION : DU-GA.CO
CLIENT : NARASULONG™
INDUSTRY : ART & DESIGN
WEBSITE : WWW.NARASULONG.COM
BRAND DESCRIPTION
NARASULONG™ is an experiential learning outlet for media artist/designer Nara Sulong, to share his discoveries with the world through works of art, apparel, and other goods.
PROBLEM STATEMENT
Our respected client requested a simple and modern vibe for his personal brand.
SOLUTION
Referring to the analytical data, the brand’s business model canvas and information gathered on the previous discovery session, we developed a “Minimal-Contemporary” concept for the brand to match the client’s needs. What made this project special is that we collaborated with the client himself, who is renowned for his mesmerizing “minimal-contemporary” works.
GOAL
To build a “Minimal-Contemporary” concept personal brand with a clean and professional design for both online and offline presence.
PROCESS
1. Identifying the problem through a discovery session with the client.
2. Analyzing the information gathered.
3. Brainstorming session on the brand strategy based on the business model canvas.
4. Starting the brand design, web design and web development process according to the project timeline.
5. Presentation.
6. Project delivery.
Source: https://www.du-ga.co/pf-04/
